Walmart sponsors initiative: 
Between April 17 and May 15, Walmart is joining forces with its customers and suppliers including Campbell Soup Company, General Mills, Kellogg Company, The Kraft Heinz Company, Pepsico and Discover to raise 100 million meals for Feeding America and its nationwide network of member food banks.
There are four main ways for the public to participate in the campaign:

1) Product Purchase: 

Each participating item purchased at Walmart will unlock a donation equivalent to one meal. 100% of funds will benefit local member food banks.
2) Register Giving: customers can donate to their local Feeding America member food bank at the registers of Walmart stores.
3) Digital Challenge: Sharing #FightHunger on Facebook, Twitter and Instagram and using the campaign Snapchat filter will generate a donation of 10 meals from Walmart.
  • Liking, sharing or clicking on Walmart’s Fight Hunger. Spark Change. campaign content on Facebook, Instagram and Twitter
  • Creating or sharing content on Facebook, Instagram and Twitter using #FightHunger
  • Using the Fight Hunger. Spark Change. filter on Snapchat, available on April 21st
 4) Discover Card: For each transaction using Discover at Walmart and on Walmart.com, an additional meal will be donated by Discover.
To learn more about the campaign, visit www.walmart.com/fighthunger.